Comment About Latest Crop of Facebook Changes
Facebook has changed so much since 2007, it just makes my head spin sometimes. I wrote one of the first marketing focused guides to Facebook back in 2007. And one of the things I really would have liked to see was a subscribe function, where I could let people follow my updates, but not necessarily get all their updates.
This comment was in answer to a friend and peer’s observation that there have been a lot of changes recently:
Some of them are kind of wack. Where was subscribe back in 2007 when everyone was asking for that instead of Pages? I understand that not letting Pages directly interact with Profiles is partly spam prevention, and partly profit-related.
But the implementation of a Page can be different for an entrepreneur, public figure, or small business owner who has a profile. People whose business seeps into other areas of their lives may have been better off using their Profile one way and Pages another.
My lists don’t quite work, probably because of how many people I have as friends. But I opted for open two-way communication before Pages and communicating with peers, clients and customers through FB, even with the changes over the years, has been helpful in allowing me to serve, inform, and understand my clientele better than erecting the additional boundary of Pages.
However, to the extent that they do work, it’s helped me reconnect with people who were lost to me when the feed began to automatically prioritize certain people.
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